There are many reasons why we need to move to a greener world as a society. In his most recent book titled Plan B 3.0: Mobilizing to Save Civilization, Lester R. Brown not only outlines the facts about increasing consumption and degradation of natural resources, including its consequences, but also lays out a plan for reversing escalating negative trends. The problems described below conform a strong reason why homes and small businesses should do as much as they can to reduce their footprint regardless of the economic benefits they may accrue by doing so. An easy way to take quick action is to sign up with Green Irene for a Green Home Makeover or a Green Office Makeover, services that will help you take specific steps to reduce your footprint, in many cases while saving money.
A Civilization in TroubleThe world is currently facing a backlog of unresolved and sometimes worsening social and environmental problems. These include:
- Rapid population growth, which threatens to increase consumption rates and therefore resource degradation;
- Falling water tables and drying rivers, leading to a global freshwater crisis that will just get worse with climate change;
- Shrinking forests, which not only reduces what’s available for future use, but also affects biodiversity and its impact on human systems;
- Eroding soils and increasing deserts, which are leading to the loss of agricultural land and putting pressure on food prices globally;
- Collapsing species stocks, especially fisheries and species of great value to ecosystem stability. In turn, this leads to deterioration of ecosystem services, including water filtration, climate regulation, food provision, flood control, and materials provision; and
- Climate change, which not only threatens to force species to extinction, but also harm human civilization in significant ways, such as by flooding major coastal cities, impacting agricultural output, spreading infectious diseases, and increasing storm-related damage.
The Way Forward
The only way to avert these and many other problems our own activities are causing, we need to take decisive action ourselves. We need the government to shape the path towards a greener future, but we also need to make changes ourselves to reduce our footprint on the planet. That’s where Green Irene comes in.
Green Irene is ready to help American homes and businesses go green. Our trained eco-consultants are equipped to provide you with the necessary information and guidance to implement specific measures in your home and/or business to go green while saving money. Going GREEN is no longer about just reducing your footprint for the sake of future generations; it’s also about saving money now!
Green Irene also has a full support team that is ready to answer any questions you may have. We do the necessary research for you to implement changes to go green and provide clients access to our comprehensive online greenbase, Ask Green Irene. The time could not be better to take action. Going green today is responsible and strategic as it will help you save money in these difficult times. So, don’t wait any longer, go green today with Green Irene!









